Importance+of+Hofstedes+study+of+cultural+dimensions+to+the+field+of+crosscultural+communication

Importance+of+Hofstedes+study+of+cultural+dimensions+to+the+field+of+crosscultural+communication
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No.儿一12 T玎垤E EDUCATIoN 一些垫!二一 November-December 2008 Importance of Hofstede’s study of cultural dimensions to the field of CrOSS—CUItUraI communication 周斌 Abstra【ct:ln 1980.Culture’s Consequences:International versus Dmrences versus in Work—Related Value8 showed Geert Hofstede’s study of five cultural dimensions:individualism versus collectivism,masculinity essay a femininity。power distance,uncertainty avoidance and as lon芽1erul the shor|.—1em orientation to lire.This discusses this theory’s weakness and usefulness well as its importance to cmBs— cultural communication that will give readers these five cultural dimensions is a better understanding about this cultural dimension.It concludes that Geert Hofstede’s study of to starting point the beginners a to know about this field and the to government offices even can establish economic policies according Key words:Geert to the specific culture.It is really useful research the field of cross--cultural communication. Hofstede:cuhural dimensions:rmss—cultuTal communication 中图分类号:G644.5文献标识码:A文章编号:1672—8181(200

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